Our core values are essential to our long-term business success and are reflected in all of our relationships and actions - in the marketplace, the workplace, the environment and the community.
Marketplace Values
We will adhere to the highest ethical standards, knowing that the quality of our products, the integrity of our brands and the dedication of our people build trust and strengthen relationships. We will serve the people who enjoy our brands through innovation, superb customer service, and respect for the unique customs and cultures in the communities where we do business.
Workplace Values
We will treat each other with dignity, fairness and respect. We will foster an inclusive environment that encourages all employees to develop and perform to their fullest potential, consistent with a commitment to human rights in our workplace. The Coca-Cola workplace will be a place where everyone's ideas and contributions are valued and where responsibility and accountability are encouraged and rewarded.
Environment Values
We will conduct our business in ways that protect and preserve the environment. We will integrate principles of environmental stewardship and sustainable development into our business decisions and processes.
PET Recycling
The first bottle-to-bottle PET recycling plant in Latin America began operations in July 2005. The plant in Toluca, Mexico, will duplicate the amount of PET material that is annually recycled in the country, will support the development of a stable local market -- virtually closing the reutilization cycle -- and also will generate jobs within the recollection and recycling supply chain.
The PET recycled at the plant can be reused in the production of new bottles.
The recycling plant is a joint effort of Coca-Cola de Mexico, Coca-Cola FEMSA and ALPLA -- one of the main PET bottle suppliers in Mexico -- who together formed the Mexican Recycling Industry.
Please see our release for further information about our PET recycling initiatives.
Community Values
We will contribute our time, expertise and resources to help develop sustainable communities in partnership with local leaders. We will seek to improve the quality of life through locally-relevant initiatives wherever we do business. Responsible corporate citizenship is at the heart of our Company's values. We believe that what is best for our employees, for the community and for the environment is also best for our business.